Google Ads and PPC Mastery Course 2024, Learn Performance Marketing, Quality score , leads Generation campaign , Display Ads, campaign , Demand Generation, ROAS.
Course Description
Are you ready to attract more customers, generate leads, and boost your online sales with Google Ads?
This comprehensive course, designed for [mention target audience: beginners, marketers, etc.], will equip you with the essential knowledge and skills to unlock the power of Google Ads, the world’s largest advertising platform.
Unleash the power of Pay-Per-Click (PPC) advertising with Google Ads in this comprehensive 2024 course!
Target the right audience, craft high-converting ads, and maximize your return on investment (ROI) with expert-led instruction.
What you’ll learn:
- Module 1: Introduction to Google Ads: Navigate the platform, understand campaign types, set up your account, and master keyword research.
- Module 2: Crafting Compelling Ads: Write captivating ad copy, create high-performing visuals, and utilize extensions to stand out from the competition.
- Module 3: Targeting Your Ideal Audience: Discover powerful targeting options, including demographics, interests, and custom audiences, to reach the right people at the right time.
- Module 4: Bidding Strategies & Budget Management: Master bidding strategies (manual & automated), optimize your budget allocation, and ensure maximum return on ad spend (ROAS).
- Module 5: Tracking & Measurement: Learn how to effectively track conversions, analyze campaign performance data, and optimize for success.
- Module 6: Advanced Techniques: Deep dive into specific campaign types (Search, Display, Shopping, Video), explore automation features, and delve into local campaigns.
- Bonus Module: Prepare for Google Ads Certifications (optional)
Benefits you’ll gain:
- Increased website traffic and leads
- Improved conversion rates and sales
- Enhanced brand awareness and visibility
- Stronger understanding of online advertising strategies
- Confidence in managing your own Google Ads campaigns
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