Google Analytics Beginner to Advanced | Setup + Audit

This course is designed to take you to the next level no matter whether you’re a beginner or power user of Google Analytics.

This course will guide you through:
– Installing the old Universal Analytics & new Google Analytics 4
– Creating a professional structure of views
– Auditing your admin settings like a pro (e.g. filters, segments, alerts, dimensions, metrics, linkage, etc.)
– Setting up goals and events to track any click or move your users make (in case you wish to do so)
– Discussing business models and funnels
– Building scheduled reports to monitor product performance

The goal of the course:
1. Understand 99% of Google Analytics’s functionality
2. Impress your business partners, clients and/or shareholders with new reports and insights
3. Find a scala of product opportunities to start working on