How to design your Customer Journey, to create a predictable and positive customer experience.
Course Description
The thing that I think differentiates the memorable brands from the ones we forget is everything that comes before and after the purchase.
At the end of the day the purchase, a defining milestone to be sure, is still just a singular moment in the customer’s journey.
This course is about understanding and designing your customer journey, and using systems and technology to support and enhance that experience.
Free