The Project Manager’s Guide to Persuasion and Influence

As a project manager, your ability to persuade and influence stakeholders and team members is crucial to the success of your projects. However, this task is challenging and requires a deep understanding of the psychological principles of persuasion and influence.

The course is designed to provide project managers with the knowledge and practical skills needed to influence stakeholders and team members effectively. Through a deep dive into the psychology behind influence and persuasion, participants will gain a clear understanding of the factors that motivate people to take action.

We will cover various topics, including building strong relationships, establishing credibility, and communicating persuasively. Participants will learn to apply these principles in different contexts while considering ethical considerations. This is essential, as influence and persuasion must always be done ethically and responsibly.

Participants will be equipped with the tools to use influence and persuasion effectively and ethically. They will have a deeper understanding of the psychology behind these concepts and will be able to apply this knowledge to their personal and professional lives. This will lead to more successful project outcomes, as project managers will be better able to build relationships, gain buy-in from stakeholders, and motivate team members to take action.